New Honda Aviator: 110cc Scooter by Honda in India

Honda Motorcycle & Scooter India Pvt. Ltd. (HMSI), the 100% owned 2-wheeler subsidiary of the Honda Motor Company, Japan – the world’s largest manufacturer of 2-wheelers, today unveiled the New Aviator in New Delhi. With the tagline ‘Live Your Style’, the New Aviator is bound to make the mature Indian males truly ‘live their style’. It comes with a host of new features which enhance the style and premium element. It is an ideal vehicle for males who seek a premium-class product and have a flair for style.

Aviator is HMSI’s most popular automatic scooter among the males. The introduction of New Aviator is a step ahead in the company’s commitment to expand the scooter market in India. With various new features, the New Aviator will boost the popularity and performance of the model.

Powered with an 110cc engine, the new model will deliver a power of 8 bhp. The new Aviator will give 15% more mileage thus making it even more economical than the previous model. This increased efficiency has been made possible because of various cutting-edge technologies.

The New Aviator is mainly targeted at married males in the age-group of 30-40 years. Being a premium product, it is meant to attract buyers who are style-conscious and seek quality & comfort. It will make an impact on the two-wheeler market increasing the appeal for the premium automatic scooters.

New Aviator features the Combi-brake which makes it comfortable. Also, it strongly addresses the environmental issue. Though all the Honda products adhere strictly to the emission standards, the New Aviator adheres to even the BS-III norms which will come into effect from April next year. Among the other attractive feature of the New Aviator includes the front Disc brake with 3 piston calipers and the alloy wheels (in Dlx Variant). Front telescopic suspension continues to aid in smooth riding.

The scooter will be available in 5 stylish colours – Neo Orange Metallic (new), Pearl Heron Blue (new), Rebel Red Metallic, Pearl Black and Monsoon Gray Metallic.

The New Aviator will hit the roads by October-end. The scooter has been competitively priced.

New Aviator Ex showroom price for Delhi :
Aviator Standard: Rs. 42,160/-
Aviator Deluxe : Rs. 47,160/-

Present at the new Aviator launch event were: Mr Shinji Aoyama, CEO & President, HMSI; along with Mr N.K. Rattan, Operating Head – Sales & Marketing, HMSI.

HMSI is one of the youngest players and currently the fastest growing company in Indian 2w industry. The company grew at the rate of 18% in 2008-09 & sold 10.7 lakh units. It has set a target to achieve 12.5 lakh sales mark in this financial year 2009-10.

Salient features of New Aviator:
Grandeur Masculine Style ( New)
The styling of the New Aviator makes it look sophisticated and luxurious. The deluxe variant has an elegant front-cover chrome, body-color grab, instrument panel garnish and inner cover painted in order to add to the style and premium appeal of the scooter. Along with these, the scooter also has alloy wheels and leaves a lasting impression with its attractive looks.

Economy with 110cc Honda Engine (New)
The New 110cc engine in the New Aviator delivers a power of 8 bhp. The proven Honda engine not only offers smooth performance but also consumes less fuel. It is 15% more economical than the earlier model.

Comfort:
Combi-Brake (New): In the conventional braking system, when the left brake lever is applied, only the rear brake gets activated. However, in case of Combi-brake system, front and rear brakes get activated jointly when the left lever is applied. This reduces the braking distance and is a very important comfort and safety feature for all types of riders.

Telescopic Front Suspension: The New Aviator boasts of a high quality telescopic front suspension to achieve smoother handling, lower vibration and more stable high-speed control.
Comfortable Sitting Posture: The New Aviator seat has been designed to provide a comfortable upright seating position.

Front Disc Brake with 3 piston calipers - The 190 mm disc brake at front ( Dlx Variant), provides responsive braking control resulting in assured swift stop.

Convenience:
Viscous air filter (New): It is more efficient in catching the dust particles which prolongs the filter life. Thus, it lessens the maintenance expense as it requires less frequent replacement and no cleaning.

Maintenance-Free battery (New): The newly adopted battery makes use of Honda global technology. It is non-leaking and battery life is more than conventional battery.
Tuff Up tube - Honda Patented puncture resistant tuff up tube in rear tyre minimizes the incidents of sudden punctures to the extent of 70%.

Excerpts from Company officials:
“Honda will continue to make innovative and appealing products to serve the new aspirations of Indian customers. Our commitment to India is much larger than selling the products .We have comprehensive policy for Expansion of ‘Fun, Safety and Environment conservation’ activities to make ‘Honda’ a company that society admires the most.” - Mr. Shinji Aoyama, President & CEO, Honda Motorcycle & Scooter India Pvt Ltd.

“Being a market leader in the scooter segment, HMSI has launched the New Aviator with premium appeal and increased economy for further expansion of scooter market. From beginning, we plan to sell 10,000 units /month through our 690 outlets all across country. Further, there is good response from customers towards all HMSI products, so we shall achieve our set target of 12.5 lac units during the current year 2009-10 registering a growth of 17% over last financial year.” – explained Mr. N.K Rattan, Operation Head, Sales & Marketing, Honda Motorcycle & Scooter India Pvt. Ltd. in his presentation.

Courtesy: Honda Motorcycle & Scooter India Pvt. Ltd.

New Honda City Launched by Honda Cars India with 2 New Variants

New Honda City: Feature packed Honda City 1.5V adds more excitement to the festive season.

Honda Siel Cars India (HSCI) Ltd., leading manufacturer of premium cars in India, today launched a new feature packed Honda City 1.5V and the new Honda City 1.5S with brand new beige interiors.

The top grade sparkling new variant of the Honda City has been launched as part of the Great Honda Fest promotion and will add to the festivities this season for all the Honda City lovers.

The new Honda City 1.5V (MT & AT) comes with the introduction of attractive 5 spoke Alloy Wheels and elegant Front Fog Lamps for enhanced style and better visibility. The exterior looks of the new City 1.5V gets further stylized by addition of Chrome door handles, new Sporty Exhaust Finisher and Front & Rear mud guards. The new variant has a complete new interior look with the newly introduced Beige high quality fabric seats, Silver Colored Fan Knob, silver color inner door handles, door lining garnish and power windows panel. The car also gets the Dual front tweeters which will enable the customers to enjoy their best quality music and a driver seat back pocket for added convenience.

The new Honda City will now be available as SMT, VMT and VAT. Additionally, all the variants will be available in 2 attractive types – Elegance and Inspire.

Honda City which clearly dominates the premium sedan segment in India will have an additional colour option Deep Sapphire Blue for a limited period during festive season along with existing colors available in the range.

The Honda City comes equipped with a 1.5L, 4 cylinder new generation i-VTEC engine that delivers class leading power of 118PS. In line with the Honda's policy of reducing impact on the environment the engine is E10 compliant and has Euro IV emission levels.

The Safety of passengers and pedestrians is a first priority for Honda. Honda City is fully loaded with various active and passive safety features as standard including ABS (Anti-Lock Braking System) with Brake Assist (BA), Dual SRS airbags, pre-tensioner seat belts and G-CON (G-Force Control Technology) body with a high integrity survival zone. The front body structure of the Honda City ensures advanced pedestrian safety features.

The All New Honda City is a winner of 12 Auto Awards including the most prestigious ‘Indian Car of the Year 2009' (ICOTY) Award. The new Honda City's instant success is testified by the fact that it has sold nearly 38,000 units since its launch in September last year.

Speaking on the occasion, Mr. Masahiro Takedagawa, President and CEO, Honda Siel Cars India Ltd said, "We are happy to introduce this new V-Grade in response to our discerning customers' feedback. With the recently launched Honda Jazz, the refreshed new Honda Civic and now this V-Grade Honda City, we have a whole new line-up for all our customers to choose from."

New Honda City Price Range (ex-showroom Delhi):

- 1.5S MT Rs 837,000
- 1.5V MT Rs 882,000
- 1.5V AT Rs 954,000
- 1.5S MT Elegance Rs 873,000
- 1.5S MT Inspire Rs 907,000
- 1.5V MT Elegance Rs 916,000
- 1.5V MT Inspire Rs 952,000
- 1.5V AT Elegance Rs 988,000
- 1.5V AT Inspire Rs 1,024,000

Source: Honda Siel Cars India Ltd.

Honda Siel Cars Launched New Honda Civic in India @ Rs.11.8 Lakh

New Delhi, September 8, 2009: Honda Siel Cars India (HSCI) Ltd., leading manufacturer of premium cars in India, today launched the new Honda Civic with aesthically designed new looks.

The new Honda Civic further augments the style quotient of the globally successful and India's most loved LD segment car - the Honda Civic. It is an excellent combination of new-age and sporty design and aggressive appeal together with the cutting-edge technology and refined engine.

The new Civic juxtaposes Honda's advanced technology with striking design. The new Curved 5 Point Metallic Front Grille and restyled Front Sporty Bumper add to a pulsating and aggressive appeal of the car. The introduction of stylized Dark Smokey Headlights & Crystalline Octagonal Tail Lights enhance the contemporary look of the car.

The new Honda Civic comes with more exclusive features that make it an even more desirable sedan. In line with the preferences of the customers, the audio system of the new Civic comes equipped with a USB port together with the CD player. The intelligent fuel economy indicator introduced in the new Honda Civic will enable the customers to achieve the good fuel efficiency.

New HOnda Civic will be available in 3 variants – Honda Civic SMT, Honda Civic VMT & Honda Civic VAT. Honda civic will have an additional color option Polished Metal along with the existing colors available in the range.

The new Honda Civic SMT comes with two tone luxury high quality fabric seats with matching fabric on door panels & armrest. Honda Civic VMT & VAT comes with a steering mounted cruise control system that helps to cruise at the desired speed with one touch operation. It also comes with a new sporty fog light with garnish and newly designed alloy wheel.

Additionally, all the Honda Civic variants will be available in 2 attractive types – Elegance and Inspire.

The 1.8 L i-VTEC engine in the new Honda Civic is the most advanced engine technology available in the segment. It combines Honda's i-VTEC (Intelligent Variable Valve Timing and Lift Electronic Control) technology with VTC (Variable Time Control), delivering both powerful performance and superior fuel economy. The i-VTEC regulates the opening of air-fuel intake valves and exhaust valves in accordance with engine speeds. By regulating valve opening to match engine speed, the agile i-VTEC engine adjusts its characteristics to realize both superior power and low fuel consumption. With i-VTEC engine technology, Honda is working to ensure environmental responsibility while delivering driving pleasure.

The ARAI fuel efficiency results of 15.5 km/l for Civic MT reiterates its unmatched fuel economy. In line with Honda's mission to reduce its environment footprint, the new Honda Civic is E10 compatible and has Euro IV emission levels.

Safety of passengers and pedestrians is a top priority for Honda and all safety equipment is standard across all variants. The Honda Civic comes fully loaded with various active and passive safety features including ABS (Anti – Lock braking system) with EBD (Electronic Brake – Force Distribution System) & Brake Assist, Dual SRS airbags and pre-tensioner seat belts. Honda’s Advanced Compatibility Engineering Body (ACE) and G-CON (G-Force Control Technology) provide a high integrity survival zone that enhances self-protection and better compatibility in collisions with other vehicles.

Launched in 2006, the Honda Civic redefined the lower D segment of passenger car segment in India. This segment witnessed unprecedented sales soon after the launch of the Honda Civic. HSCI has sold over 42,000 units in just over 3 years. Honda Civic has won 10 automobile awards including the Indian Car of the Year (ICOTY) 2007. It was also winner of the JD Power Initial Quality Study in its very 1st year with the best ever score in the Industry.

Speaking on the occasion, Mr. Masahiro Takedagawa, President and CEO, Honda Siel Cars India Ltd. said, "The Honda Civic is a segment defining product both in terms of looks and performance. The new Honda Civic carries forward the legacy of the Civic which is already the most refined and advanced car in the segment."

Bookings for the new Honda Civic will start immediately at the company's distribution network of 106 authorised dealership facilities, across the country. This network is likely to go up to 112 facilities by the end of the current financial year.

The all Honda Civic comes with a 2+2 year warranty and 24-hr roadside assistance as standard value for all new Honda Civic buyers.

The New Honda Civic car is priced in the range of Rs.11.80 lakh to Rs. 14.13 lakh at showrooms in Delhi.

Courtesy: hondacarindia.com